Buying Guides > Banners and Pop Ups Difference

So what is the difference between a banner stand and a pop up stand?

Banners and pop ups, do you know the difference? When you’re new to exhibitions and events, finding the perfect display can be challenging. You know in your head what you want but is it called a banner or a pop up stand?

Understanding the technical jargon is actually pretty easy. Follow the key points below, and you’ll be in a far better position to buy your ultimate display:

Difference between banners and pop ups

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There are many different naming conventions for banners: roller banners, pull up banners and pop up banners are all different names given to the same type of display. Likewise, pop up stands are also commonly referred to as: pop up displays, back drop displays and classic pop ups.

Here are some other differences between a banner and pop up stand:

Banners Pop Up Stands
Banners are lightweight and portable displays that can be transported in a handy carry bag. Pop ups are more bulky because of its size, but they're still portable - they fit neatly in wheeled cases to make transportation just as easy. The case can also double up as a counter.
Banner stands can be assembled in seconds Pop ups can be assembled in 5 to 10 minutes.
Banners are portable backdrop displays. Pop up stands are seamless backdrop displays.
Banners are ideal for filling smaller stand spaces and make great accompanying displays to smaller table top set ups. They're also becoming increasingly popular for displaying promotional messages and offers in retail environments. Pop up stands are more suited for creating a focal point by filling out larger stand spaces. Did you know screen mounts can be added to pop up stands to provide more ways to engage with visitors?
Banner stands, typically called pull up banners or pop up banners feature a retractable graphic that rolls into the base. This makes transportation much easier and safer, as your graphic will be protected within the base. Pop up stands require PVC panels to be attached to the frame - but they still fit in the wheeled transportation case for added protection. Graphics on fabric display stands are attached by pulling the fabric graphic over the frame and zipping closed to create tension.
See all banners See all pop ups

Benefits of using banner stands

banner stand is a portable display designed to carry a graphic with custom branding or messages on. Banners are typically 800mm or 850mm wide, but can go up to 2 metres wide. Narrower 600mm and table top versions are available too.

This makes banners smaller and more portable as compared to pop up stands (which are usually two to three metres wide). They also take no longer than 30 seconds to set up.

Why choose roller banners?

  1. Lightweight
  2. Easy to transport
  3. Assembled in minutes
  4. Extra stable bases
  5. Uses minimal floor space
  6. Inexpensive solution


Different types of banners:

  1. Roller banners: graphics pull up from the base
  2. Cassette banners: ideal for changing graphics regularly
  3. Tension banners: changeable graphic and lightweight
  4. Outdoor banners: weatherproof PVC graphics

Benefits of using pop up stands

Pop Up Stands are also portable displays that are great for advertising your brand, product or service. Pop Up Displays make perfect curved or straight back walls for filling out larger stand spaces in exhibitions or events. As arough guide, our popular 3x3 pop up stand would fit a stand space just under three metres wide. Other sizes include 3x2 for smaller spaces or 3x4 for filling larger areas.

Pop ups take between 5 to 10 minutes to assemble with two people. The PVC graphic panels simply hook over the top of the frame to create a seamless back wall effect. This makes replacing graphics just as easy. Frames can last for years, meaning all you need to update your display is a new set of graphics - something that saves money in the long run.

The wheeled case also has the ability to transform into an event counter - great for displaying promotional items or creating an area for data entry. Simply add the optional counter top and graphic wrap to complete the case to counter transformation. If that's not enough, the frame, graphic panels and lights that are included in the kit all fit inside the case for easy transportation.

Pop ups can also be linked together to create dynamically changing back drop displays. Linked pop up systems can be changed to suit the space you are working in. Such changes could be the shape you position your stand, or even the size of the stand you use. Linked pop up systems can be split out into individual pop up stands with an extra side panel. See the different sizes of pop up stands we offer in the graphic below.

Why choose pop up stands?

  1. Large seamless graphic
  2. Easy to transport
  3. New lightweight fabric alternatives
  4. ‘Pop up’ structure for quick assembly

Different types of pop ups:

  1. Classic pop ups: easy to attach graphic panels
  2. Fabric displays: lightweight fabric sleeve
  3. Linked pop up systems: dynamically changing shapes


  Banners Pop Up Stands
Weight x x x x
Size 600mm to 2000mm 2000mm +
Price x x x x
Assembly x x x
Speed of setup x x x x x x x x x
Hopefully you now have a good idea on the differences between banners and pop ups.

Still undecided or in need of help? 

Contact us today on 0808 149 4657 to find out more.