Event Tips

How to Budget for an Exhibition

In this guide, you’re going to learn how to budget for an exhibition. You’ll get a deeper look into: costs of exhibitions, how to budget for an exhibition and you'll see a typical checklist of items. So if you want to start your exhibition planning on the right foot, keep on reading to find out more.

Exhibition Stand Trends for 2020

2019 saw the continued popularity of banners and fabric displays. But which display will take the hot spot in 2020? In this article, we talk about which marketing displays became popular towards the end of last year, and which displays we think will continue that trend for 2020.

How to create an event marketing plan

When you’re exhibiting at an event or attending a conference, you’ll want to ensure you get the most out of your investment, both in terms of money spent and the time committed. By drawing up an event marketing plan, you will get best value by attracting potential customers to your stand or setting up meetings in advance, engaging with them on-site and then by following up your new leads when the event is over.

How to choose the right promotional item

In the world of promotional items, brand recall is probably the most important factor to take into account as an exhibitor. So, to avoid the potential ‘throw in the bin when you get home’ calamity, we’re going to give you our expert advice and tips on everything about promotional giveaways. Interested to find out more? Keep on reading…

Dress codes: The do’s and don’ts of exhibiting

Your vibe attracts your tribe and nothing speaks louder than what you wear. After all, in an exhibition environment you are your brand. So what should you be wearing? See our fun video and top tips.

Promotional giveaway ideas for your next event

From sweet jars full of sugary treats to pens, stress relief balls and branded bottles of juice, choosing the right business promotional items can be tough.

The Ultimate Staff Guide for Events

Do you feel unprepared and ill-equipped? What if we said there’s an ultimate staff guide to get you and your team sorted for your next event?

Three Steps to Great Exhibition Planning

Are you new to exhibition planning? Not sure where to start? We’re here to help. How can you make sure that you get the most out of your next event? Read our quick three step guide to get you started…

Choosing The Right Lead Capture App for Your Trade Shows

Find out which Lead Capture App is best for your needs with our quick comparison table! From free solutions to fully managed options. Which will you choose?

Using tablet stands and holders for exhibitions

Undecided on whether to use a tablet at your next exhibition or event? Read our handy guide with the pros and cons of using tablets at events to decide if using a tablet could help you.

How to increase exhibition sales

Looking to increase your exhibition sales but not sure how to go about it? In this article, we go through our top 5 ways that you can use to increase sales at your next event. Read on to find out how planning is the key to your success with everything you plan being tailored to meet your goal.

3 benefits of putting staff up before an event

Is there any benefit on putting staff up before an event? We think so! It may increase your overall costs, but it could actually have a positive impact on your ROI. Here we look at 3 benefits of putting staff up before an event.

5 hidden costs of marketing an exhibition

Marketing plays a key role when exhibiting and like other aspects of the big event, it carries hidden costs. It also requires meticulous planning and defined goals so that ultimately, you can achieve the best possible return on investment.

Don’t panic: last minute event planning tips

Time is a precious resource and when it comes to event planning, there’s never enough of it. For some, this provides a buzz of anticipation that makes them thrive under pressure, but for others this can be a nail biting time fraught with trepidation.

Dos and Don’ts of the Great Outdoors

Outdoor events can be exciting when everything goes to plan. Follow our five top tips to make sure you have a successful event!

5 sweet event motivation tips

Keeping motivated on-stand all day can be pretty tiring. Follow these 5 top tips to help you and your team feel more motivated throughout the day.

How to behave on an exhibition stand

Do you know how to behave on an exhibition stand? Of course, we all know that we should mind our P’s and Q’s, but how should you behave to make sure you have a fantastic exhibition that gives you a return on investment? Here are our 5 top tips for how to behave at your next exhibition.

Outdoor event planning checklist

As the saying goes, “by failing to prepare, you are preparing to fail”. When it comes to outdoor event planning, this motto couldn’t be more appropriate. Read more to find out how to plan for an outdoor event...

The importance of a pre-show briefing

Pre-show briefings help you to get the right message across to your customers. Here we give you some top tips to make sure yours is on point, thorough and succinct. Too little, and your team will be under prepared. Too long, and they’ll forget the main points!

How to choose the best team for your exhibition

Share So you’ve thought about what to wear, but have you thought about who should be wearing it? When sending a team to an exhibition, who is on your stand bears some consideration.

How you should be using promotional products at events

Most businesses will consider giving away promotional products at events, whether that’s a conference or exhibition, but have you ever considered why you’re doing it?

Banner Stand Design Guide

Choosing the right lead capture app